If you are interested in driving more traffic to your blog, then you might find just find this information helpful.

For those of you who didn’t know, Google filed a patent that details many points that Google uses to rank web pages. Google is also about to release Google caffeine

Domain Age

Your domain can influence your rankings on Google. According to Google valuable domains are often paid for several years in advance.

So it might be a good thing to consider paying for and registering your domain for a few years.

Links

The links pointing to your site influences your ranking. Just as I had guessed it is not the number of links pointing to your website that influences your ranking, but the number of links over a given time.

(I spoke about that here:Understanding Google Pagerank.)

Google states:

• Links from fresh pages might be considered more important.

• If a stale document continues to get incoming links, it will be considered fresh.

• Google indicates that it is better if link growth remains constant and slow.
• “Google doesn’t expect that new web sites have a large number of links. If a new web site gets many new links, this will be tolerated if some of the links are from authoritative sites.

Search results and user behavior

• Click through rates are monitored for increase or decrease trends

• Click through rates for web pages for a search term is recorded.

Content

Make sure that your blog content is optimized for Google. This is one of the most important factors.

Update your content on a regular bases. Consistency is important.

Special thank you to Lorelle for her post “Secret Out – How Google Ranks Websites.” It really does pay to read through bloggers archives.

Do read: Matt Cutts talks about SEO traps.

Matt Cutts recently suggested that the speed of a webpage might play a very important role in Google’s ranking algorithm. (Matt Cutts talks caffeine and site speed.)

Google Caffeine is the name given to Google’s next algorithm, which takes many things in to factor like: Broken links, site speed, Bad neighborhoods, and the over-all quality of your website.

Google won’t say exactly when Caffeine will be released, but it’s said to be released in 2010. Matt has hinted that it may be released sometime this month.

Rose DesRochers

Rose wears many hats. She's a wife, mother, respite worker, proud shih-tzu owner, blogger, published poet, freelance writer, as well as the owner and administrator of Today's Writing Community and Blogger Talk Blog Community. Feel free to contact her with any questions you may have.Rose DesRochers has 1229 post(s) at Rose DesRochers – World Outside My Window